- Customer relationship management leads the way in current AI usage, followed by sales and customer service, fraud detection, and predictive maintenance;
- General managers (25 percent) and dealer principals (22 percent) are particularly vocal about expanding AI budgets;
- car dealers, at a 72 percent rate, view AI as an enhancement to current operations and not as a replacement for human employees; and
- 36 percent strongly agree AI tools don’t just benefit large dealerships but are essential for small and mid-sized operations as well
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